Thank you for visiting Willow’s website (“Site”). This Privacy Policy outlines how we collect, use, and protect information provided by visitors to our Site and users of our services.

Privacy Policy Updates

Because technology and privacy practices evolve, Willow may update this Privacy Policy from time to time. When we do, we will post the updated version on this Site along with a notice of changes. We encourage you to review this policy periodically.

Your continued use of the Site and/or our services after updates are posted constitutes acceptance of those changes.

Information Collection

You can visit our Site without providing personally identifiable information. However, in certain situations—such as when requesting information, planning services, or contacting us—we may ask you to provide details such as:

• Name 
• Email address 
• Phone number 
• Mailing address 
• Other information you choose to share with us

Given the nature of our services, you may also choose to provide sensitive or personal information in your communications. We only collect what is necessary to assist you and respond to your needs.

Information Use

We use the information you provide to:

• Respond to your inquiries and provide requested services 
• Guide you through planning or membership processes 
• Verify access to secure areas of the Site 
• Communicate important service-related information 
• Share updates, resources, or offerings that may be relevant 
• Improve our website and overall user experience

We handle all information with care and respect, recognizing the sensitive nature of the services we provide.

Children’s Privacy

Our Site and services are not intended for children under the age of 13. Willow does not knowingly collect personally identifiable information from children under 13. We encourage parents and guardians to monitor their children’s online activity.

Cookies

We use cookies to enhance your experience on our Site.

• Session cookies help you navigate the Site and expire when you close your browser. 
• Persistent cookies remain on your device to remember preferences and improve future visits.

You can adjust your browser settings to refuse cookies; however, some features of the Site may not function properly as a result.

Third-Party Analytics Tools

We may use third-party tools, such as Google Analytics, to better understand how visitors use our Site. These tools collect non-personally identifiable information such as:

• Device type 
• Browser type 
• Pages visited 
• General location data 
• Website interactions

This information helps us improve our services and user experience. These tools may use cookies and similar technologies.

You can opt out of Google Analytics tracking through your browser settings or by using available opt-out tools.

Aggregate Information

We may collect general, non-identifiable information such as the number of visitors to our Site, pages viewed, and overall usage patterns. This data is used in aggregate form to improve the Site and does not identify individual users.

Disclosure of Information

We do not sell your personally identifiable information.

We may share information:

• With trusted service providers who assist us in operating our Site and services 
• When required by law or legal process 
• To protect the rights, safety, or property of Willow, our users, or others 
• In connection with a business transition such as a merger or acquisition

Any sharing is done with appropriate safeguards in place.

Links to Third-Party Sites

Our Site may contain links to external websites. Willow is not responsible for the content or privacy practices of those sites. We encourage you to review their policies when visiting them.

Security

We use reasonable administrative, technical, and physical safeguards to protect your personal information from unauthorized access, loss, misuse, or alteration. While no system is completely secure, we take appropriate steps to protect your data.

Notice to International Users

This Site is intended for users located in the United States. If you are accessing the Site from outside the U.S., please be aware that your information may be transferred to and processed in the United States, where privacy laws may differ from those in your jurisdiction.

By using this Site, you consent to the transfer and processing of your information in the United States.

Contact Us

If you have questions about this Privacy Policy or how your information is handled, please contact us: